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The City of Lorca 8,000 edits publications Courtship (16/03/2016)

The Chamber of Commerce, Beacon Park and the Obra Social La Caixa collaborate in the printing of this booklet, while Lorquimur sponsors the program in English, Cydemir the Tourist Information Point Town Hall, the Trenches the Eroski, Regional TV and Ceclor the Guevara Palace and PubliScala the San Francisco and Santo Domingo.

The Councillor of Tourism of the City of Lorca, Francisco Montiel, has reported that "this year the Consistory will have the collaboration of a dozen companies and organizations for the development of the whole tourist device and the publication of brochures on Easter Lorca ".

Montiel explained that "in particular, with the support of the Chamber of Commerce, Beacon Park and Obra Social La Caixa will edit 8,000 publications Courtship, in which the figures, images and passages parading in our processions are explained. This brochure which will be distributed from Easter monday since its usefulness is mainly for visitors and Lorca who see the Bible Parades Passional Thursday and Friday, has been produced with the collaboration of the brotherhoods who, without revealing any Release who want to get as surprise, they report the order of procession and approve the texts that explain the characters procession through the race on Good Friday. "

The mayor explained that "this, along with the rest of brochures will be available at different points of information to be located in the La Merced, Palacio de Guevara (with the support of Regional TV and the Confederation of entrepreneurs region of Lorca, Ceclor), City Hall (thanks to Cydemir), the confluence of the Avenida Juan Carlos I to Avenida Santa Clara (sponsored by Hnos. González Lucas SA the Trenches) and at the door of the Church of San Francisco and Santo Domingo, whose sponsors Publiscala tour desk. "

In addition, new this year, we also present a program reduced version translated into English following the image of program brochures and Easter Processions, the impression has been made possible by the economic collaboration of the company Lorquimur.

The mayor reminded that, as for the extended version of the Easter program in Spanish we have the cooperation of the bank Cajamar.

Montiel thanked these 10 companies and institutions' commitment and collaboration with Lorca and Easter is an event of special media attention in the city and in the region of Murcia and high and significant impact on the city from all views, allowing the two parties to obtain mutual satisfaction. for this reason, it will proceed to the signing of a document collaboration where we collect the terms in which it is carried out, because the public private partnership allows us to leverage resources available by the administration. "

Public - private partnership also for the web www.semanasantalorca.org

On the other hand, the councilman of Tourism has reported that "in relation to the spread of Easter through the Internet, in addition to the online campaign we have done since 12 February and is giving great results in terms of inputs web, we must also mention that in February this year, a new image of the web www.lorcaturismo.es premiered redesigning and expanding the section of Easter ".

"However, being aware of the importance that its position has the web www.semanasantalorca.org, this council has reached an agreement with the public-private partnership lorquina web development company and marketing Creative Agency which has led to that Easter Lorca debuts new website. the new website has more services, updated information and all information of interest to Lorca and tourists to enjoy 100% of our Easter, "added Montiel.

The council has explained that "more and more tourists each year visit Lorca during the celebration of Easter. Our festivals attract the attention of domestic tourism as well as international, and that is why the Department of Tourism has come an agreement with the company Creative Agency to create the web SemanaSantaLorca.com. a modern, in keeping with the new lines web design and accessibility to mobile devices, while improving information and service offer.

In SemanaSantaLorca.com web users can find all the information parades and brotherhoods, the full program and the latest news on our Easter.

Moreover, since the web is accessible to reserve seats for the parade, both white box, as blue, simplifying all, access to purchase tickets.

The web is the latest in what refers to interaction and has integrated social networks, for current updates on Facebook and Twitter.

This redesign has wanted to make the different brotherhoods and steps, the real stars, so that the public knows its work, history and images that parade.

Therefore they occupy a central space in the new web, and have their own sections with multimedia content and contact information.

With this renewal, the Department of Tourism takes another step in its "Lorca, what we embroider" which is giving excellent results sure are evident in the impact and visitor numbers during the next Easter.

Source: Ayuntamiento de Lorca

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