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The Department of Commerce undertakes the initiative "Carro de la compra Lorca", to publicize the articles made in the municipality and promote their consumption (07/11/2017)

It is a project that aims to develop the Lorca brand by developing a catalog of local products and native Lorca.

All those interested in spreading their product can join in www.sanidadyconsumo.lorca.es/producto-lorquino.

The end of the initiative, in which Ceclor, Union of Merchants and Chamber of Commerce collaborate, is that the Lorca have at their disposal through the web a guide with all the articles and can acquire them.

The Councilor for Commerce of the City of Lorca, María del Carmen Ruiz, along with the President of Ceclor, Antonio García, the Secretary General of the Chamber of Commerce, Ana Isabel Sánchez, and the President of the Union of Merchants, Antonio Martínez, presented this morning an initiative that is going to start up this area of ​​municipal management, in coordination with Ceclor, Union of Merchants and Chamber of Commerce.

This is the "Carro de la compra Lorca", which aims to disseminate the products made in our town and promote their consumption by all Lorca.

We are talking about items that every citizen can include in their shopping cart.

María del Carmen Ruiz pointed out that "it is a catalog of native products, made and originating in Lorca that can be found in different establishments at the time of making the purchase." To create the same, we make available to all those interested in joining. to the project a form to benefit from the initiative that can be found on the web www.sanidadyconsumo.lorca.es/producto-lorquino

The Edil de Consumo y Comercio has indicated that in this link the producers or sellers of these articles fill out a form with all the information related to it that they wish to provide (name of the company, establishment where it can be bought, brand, characteristics, image, ...)

The objective of the project is that Lorca citizens or citizens of nearby municipalities have at their disposal through the web a complete guide with all the products that are made in our municipal area and can be purchased in the different establishments ".

The Councilor for Trade, in this regard, added that "from the City of Lorca we want this catalog is available for consultation of all citizens next December, with the aim that in the Christmas campaign citizens can know where to buy these items to complete your shopping basket for Lorca products, not only food products such as oil, sausages, pickles, pasta, preserves, bread, confectionery and pastry, among others, but also of cleaning, cosmetic or hygiene items, among other elements ".

Ruiz Jódar has indicated that "with the development of this initiative we continue to promote the" Marca Lorca "and increase the commercial offer of our municipality, in addition to having a key incentive to boost, improve and promote traditional activity and the development of companies lorquinas Likewise, one of the priority lines of action that have been established within the work of commercial promotion of the city from the Department is the empowerment and improvement of artisan products or typical Lorca, since it is a sector that from the institutions we have the responsibility to stimulate for two main reasons, on the one hand, because the artisan sector is the inheritor of the traditions of our land and, secondly, because it is a collective that generates employment and wealth in the city " .

The Edil de Comercio, finally, has encouraged "all Lorca and those who visit us from neighboring municipalities and provinces to buy products made and originating in Lorca and to participate in this initiative." We are talking about a commitment to benefit our entrepreneurs and businesses, which helps to stimulate and boost consumption and economic movement allowing Lorca to have a stronger local economy, which also translates into job creation, growth and wealth for our municipality. "

Source: Ayuntamiento de Lorca

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