The purpose of this initiative by Banco Sabadell, in cooperation with the City and the involvement of the Union of Traders, have been boosting customer traffic to stores and outlets in the municipality and encourage consumption.
Councilman of Commerce in the city of Lorca, Juan Miguel Bayonas, next to the Area Director of Banco Sabadell, Francisco de los Reyes, and the President of the Union of Traders, Juan Montoya, have today presented this morning the prizes for the campaign "We believe in Lorca", an initiative that has aimed to help boost the activity of commercial fabric of the city.
Councilman of Commerce has stated that the purpose of this initiative, which has enjoyed the cooperation of the City and the involvement of associations of local traders, have been on one side boost customer traffic to stores and outlets municipality and encourage consumption.
Francisco de los Reyes said about Lorca was chosen because it represents a key territory for the bank and because we want to contribute even more to the municipality and be close to the trade, which is one of the engines of its economy.
The message we convey is clear and straightforward: to believe in Lorca is to believe in their trade.
Establishments belonging to the promotion in this case have been more than 550- able to offer its customers participation in a lottery whose prize was a gift card bank Sabadell 3,000 euros to spend in establishments that are part of lacampaña .
To this end, the bank set up ballot boxes in these stores so that customers could deposit tickets.
Generate a positive momentum
Another action of the campaign has been the distribution of a total of 20,000 eco bags with unique design of the municipality.
The promoters of the initiative have noted that during the campaign the intention was to see an active Lorca and encourage people to frequent their shops and enjoy some services proximity and quality.
In sum, we intended to help generate a positive momentum that benefited everyone.
The person who has won the campaign has a voucher to spend during a day of shopping establishments in the municipality amounting to 3,000 euros, while the winning trade, in this case Motos Gonzalo receive 1,000 euros.
Source: Ayuntamiento de Lorca