Portal de Lorca
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The commercial areas of Corredera Casco Histórico, El Carmen San José and Jerónimo Santa Fé, and Barrio El Barrio de Europa have created the campaign "You will give away love" in which participate until February 14 more than 100 establishments in Lorca
The Councilor of Commerce of the City of Lorca, Juan Miguel Bayonas, along with the presidents of the different commercial areas of Corredera Casco Histórico, El Carmen San José and Jerónimo Santa Fé, and El Barrio Avenida de Europa, Héctor Villaroel, Antonia María Blázquez and Antonio Martínez, presented this morning the campaign launched by the Union of Merchants "You want to give love" on the occasion of Valentine.
Juan Miguel Bayonas has indicated that "following the slogan of the campaign" You want to buy in Lorca "we have jointly designed from the Town Hall and the Union of Merchants for February 14, Valentine's Day, the initiative" You want to give love " Two premises: buy and love, which includes more than 100 shops in various commercial areas of the city, is being held from 3 February and will end on 14 February.
The Councilman of Commerce added that "this commercial action is divided according to the area in which we make our purchases, each having a different role but united under the same motto.Thus, we intend to create a cohesion in the associative movement Of Lorca and encourage different actions to promote zones, and it is intended that neighborhood shops, the closest to citizens, show the quality and confidence of their products and establishments to demonstrate customer loyalty to Lorca.
Bayonas has explained that "in particular, the Corridor Casco Histórico Commercial Area will decorate their establishments following a homogeneous theme based on love, putting on heart-shaped balloons and giving heart lollipops in the windows.In addition, the 50 participating businesses in this area Will be raffled between clients who make purchases during the period of the campaign, hotel nights and spa sessions. It will be held on February 14 at 8:30 pm in the area of ​​the old Bar Camera.
The El Carmen, San José and Jerónimo Santa Fé Commercial Area will also decorate their windows with balloons and heart-shaped lollipops, thus following a romantic theme appropriate for Valentine's Day.
The 30 participating establishments will give away a voucher of 150 euros to be exchanged in the shops in the area.
The draw will be held on February 13 at 5 pm in the plaza located in front of the church of Carmen.
For its part, the 25 companies participating in the El Barrio Avenida de Europa Commercial Area will hold a prize draw valued at more than 2,000 euros, which consists of, among others, a limousine ride, vouchers at various establishments in the area (florist , Hairdresser, greengrocers, decoration, gas station, photo studio, ...), dinners, spa bonuses and hotel night.
It is noteworthy that it is the first commercial area that makes a raffle on Facebook to promote its area (February 14), also being the raffle of the Valentine's Prize on the 16th of this month in the program "Contigo" Comarcal TV at 22 :15 hours.
In addition, a promotional video has been made that is being broadcast on local television in order to bring all Lorca to this campaign.
The Edil de Comercio, finally, has encouraged "the different commercial areas to continue making the city an active Lorca and encourage people to frequent their shops and enjoy services of proximity and quality. This type of initiatives that encourage the transit of customers to the stores and points of sale of the city, as well as encourage consumption by doing activities so that the City of the Sun is more alive than ever. Local Lorca can find the best products, the highest quality and the best prices, so from the City of Lorca also encourage Lorca to make their purchases with more love than ever in small shops "
Source: Ayuntamiento de Lorca
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