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Crossbow says that "the craftsman must combine ancient arts with modern methods and should harness new technologies to sell worldwide"

Lorca City for four days show tradition and innovation with the latest trends and developments in the national and international crafts sector in Officer Craft Fair of the Region of Murcia (Feramur), which this year celebrates its 30th anniversary and today inaugurated the Minister of Industry, Business Innovation, José Ballesta, with the mayor, Francisco Jodar, and various municipal authorities.

The shows, which are represented all crafts and activities and which are expected to receive 40,000 visits during the weekend, has a strong international representation, with artisans from Morocco, Senegal, Turkey, Thailand, Mexico, Egypt and Peru, as well as more than twenty exhibitors from Spanish regions, in addition to the large regional representation, of which 15 of them attending for the first time to this event.

The Craft Fair of the region has in this edition of pavilions for the exhibition and sale of handicrafts, one specific craft Power, plus a room dedicated to the International Craft It also provided a playground in which there will be workshops didactic and games for children.

During the four days that will last the sample will develop baring activities as live demonstrations and workshops of different crafts, as well as an exhibition of embroidery in silk and gold Lorca.

The Minister, in his tour of the facilities could see several live demonstration of Roman mosaics assembly, potters, lace and glass carving and engraving.

Ballesta said that shows like this are very important for the region they are scenarios to promote the crafts of the Region of Murcia.

In parallel and as part of the Fair is celebrated Pottery Hall hosts the Pottery Contest III 'Artelor 2013', whose main objective is the dissemination and promotion of sector activity potter.

This contest aims to show the traditional art of the craft of pottery, encouraging new generations and arousing their interest in this profession, and thereby contribute to their conservation.

José Ballesta announced Crafts Act the Government is promoting, "will be taken in the coming weeks Regional Assembly for approval", for the benefit of thousand registered artisans.

The counselor explained that contain various measures such as "liberalization of the activity, creation and development of new marketing channels and control the quality of products, and building institutions and improving the brand image of local products."

The craftsman, Ballesta said, "must combine ancient arts with modern methods. Has a very broad field in the area of ​​marketing of products and we must take advantage of new technologies to sell worldwide, so it is essential to create a stronger brand image 'Handicrafts of the Region of Murcia.' "

Source: CARM