Portal de Lorca
www.portaldelorca.com
The performance for the first time, a guided tour every Thursday in English and its promotion among foreign tourist areas has meant an increase in the number of tourists from other countries, which now account for 53% of visits.
The Councillor of Tourism of the City of Lorca, Francisco Montiel, reported that "the number of people visiting the tourist offer of the Tourist Consortium 'Lorca Taller del Tiempo' this summer has increased over last year by 7%, which means an increase of 18% over existing prior to the earthquake, reaching 12,000 visitors from 17 June to 31 August. "
Montiel explained that "the first realization of a guided tour in English every Thursday, which will continue at least for the month of September, and its promotion among nearby areas of foreign tourism, has been a particular increase in the number of tourists from other countries. "
In fact, 53% of tourists are foreigners, of which the British and French tourists represent 63% of them.
The mayor reported that "the wide, varied and attractive range of cultural activities both nocturnal and diurnal that have been offered from the municipal body for the summer have been very successful, as evidenced by the excellent ratings that make tourists" .
Thus, 24% of domestic visitors came from Madrid, Barcelona 19% and 15% of the Valencian Community.
In this regard, the council stressed that "we have not only managed to have more visitors and greater purchasing power in summer, consolidating Lorca also as a tourist destination during the summer season thanks to events like the Festival of Jewish Culture 'Jewish Lorca' , dramatized visits night, the night of Perseids and poetry and children's views of 'The Treasury Jewish', but they have increased their stay in the city for 41% of visitors to the Fortaleza del Sol also been known Archaeological Park and the Synagogue. Moreover, there have been during these months boosting tourism activities in the historical district as night tours of 'Lorca Bourgeois', to be followed this month, so they can see the beautiful rooms of the Casino Artistic-Literary and newly restored Palacio de Guevara, War Theater and inside the Church of San Mateo. All this added to the championships in handball and beach volleyball, with concerts Trends Festival of the Youth Council and film screenings at the Plaza Calderon for the Department of Culture have shown an increased attractiveness of the city center. "
The council has reported that "meanwhile, data from the Office of Tourism shows that the reasons for the visit to the city of tourists has been a cultural reasons 98.39%, while 1.28% visiting family or friends. "
In addition, the staff of the municipal service has found that promotion on the boardwalks in Southeast Spanish and Week of the Garden and the Sea of ​​the Alcazar has been an increase in service users from these areas 17 51% compared to the same period of 2013. "
High satisfaction with care in the tourist office
Francisco Montiel said that "the Tourist Office has conducted satisfaction surveys to more than three people who forced the Quality Management System and has earned them the highest score from that query to tourists, achieving maximum rated in areas such as professionalism and friendliness of the staff languages, in addition to information received. "
It is also interesting to know that 50.86% of the people served by the tourist office were family units, followed by collective of people between 45 and 60 years and, after these, those aged between 30 and 45 years.
Source: Ayuntamiento de Lorca
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