Portal de Lorca
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Lorca's mayor, Francisco Jódar Alonso, and the director general of Tourism, Angel Gil Campos, presided today at the auditorium of the Regional Confederation of Organizations of Lorca, CECLOR, the ceremony of diplomas to Commitment Tourism Quality, during which 27 companies have distinguished themselves and local entities.
In total, ten shops were awarded, seven guides, five museums, two car rental companies, travel agencies, rural accommodation and a restaurant.
During his speech, thanked the winners Campos thoroughness with which they have driven the development of tourism in their respective areas and stressed the importance, not only made the distinction, but to develop a tourist mentality appropriate to keep the time optimal levels of quality.
The director general also recognized that Lorca is currently in the top four tourist destinations in the regional ranking, a fact which he said is due to diversification, specialization, training and, of course, the quality of their products and services.
Thereupon, the Mayor praised the motivation and effort of those responsible and award-winning entrepreneurs and closed the event stating that despite the significant potential monumental, archaeological and rural area, the quality is the key element that can compete and differentiate Lorca from other communities.
In this regard, the mayor added that the new model residential tourism projects in coastal Lorca, look for the character of distinction in the balance, in harmony with the environment and, ultimately, the concept of quality.
Previously at the press conference, was established by the Bureau of Quality Tourism of Lorca, the new governing body SICTED in the city, which will chair the Mayor Francisco Jodar, and will be responsible for giving the distinctive quality by the local authorities who choose them.
The SICTED, Integrated Quality System Spanish Tourism is a project that promotes a region as a whole and that is objects that tourists perceive a level of consistent quality in the different elements and actors that make up the tourism in the Region Murcia.
This project involves, first, the segments already developed within the Spanish Tourism Quality System eligible for the Q for quality, such as hotels, restaurants, tourism offices and convention.
In addition, it also welcomes new sub-brand which is Tourist Quality Commitment and not governed by the same parameters as the Q: small stores, car rental, tourist guides, taxis, artisans, sports companies and leisure professional congress organizers, museums, public transport, cleaning and security, among others.
Source: Ayuntamiento de Lorca
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