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Francisco Montiel Francisco Jódar and congratulate these two entrepreneurs for their efforts, through which already exceed the 500 places for lodgings in the districts Lorca, demonstrating that the municipal work promote this type of tourism is paying off.

The Mayor of Lorca, Francisco Jodar, and the Deputy Mayor of the City Tourism Officer of Lorca, Francisco Felix Montiel, on Wednesday officially visited two of the last establishments to join the Network of Rural Accommodation Municipality of Lorca, to show institutional support for business initiatives which further boost the economy of the parishes Lorca.

In particular, Jódar and Montiel viewing Luchena River Bed (with 6 seats), located in the hamlet of La Tova, and Rural Cortijo La Solana (with 6 seats), located in the hamlet of Grill and whose owner, Sebastian Navarro-Soto, is also chairman of the Association of Rural Tourism in the municipality, Lorcarural.com.

The Mayor has emphasized that "both housings are in a rural area in its purest form, the Casa del Rio Luchena, very close to the river that takes given the name and La Solana, next to the famous site of the shrine of Praico, which can rest and relax in one of the more privileged of Lorca, in nature, as well as sporting activities. "

More than 500 places of rural tourism

Francisco Jodar has emphasized that "the work we are doing to promote rural tourism has resulted in at present, the supply of rural accommodation in the municipality of Lorca count and, in addition to the 3 lodges (with 177 seats) establishment of a rural tourist apartments (with 50 places), camping (with 135 seats) and 22 houses (with 139 seats).

In total, more than 500 places located throughout the geography lorquina which is a rich supply of accommodation in the most varied landscapes, from the coast to the highlands of the town and the valley of Guadalentín.

These business initiatives have increasingly more interest among tourists who are in our municipality, in addition to high quality facilities, a leisure and healthy alternative that is increasingly complemented by initiatives such as practice activities hiking with the launch of several ecotourism trails, such as the Via Augusta, which we will put the City Council. "

For its part Montiel stated that "the city of Lorca, through the Department of Tourism, Commerce and Handicrafts, aware of the importance of rural areas throughout the municipality is supporting and promoting this development, investing in their promotion and communication through specialized events in rural tourism and advising all interested in helping to broaden and strengthen the rural tourism of the municipality. "

Other actions carried out to support the promotion of rural development in Lorca is the logistical support in attending tourism fairs, development of information specific to rural supply and production of reports and advertisements in the press.

The Councilman has also highlighted the important work of advocacy and communication being conducted by the association

lorcarural.com

 

encompassing almost the entire rural tourism in the municipality.

ACTIONS TO BE MADE FROM THE CITY COUNCIL Tourism Department

Overall, the performance from the City of Lorca in relation to these lodgings is summarized mainly on advice for the implementation of housing, advocacy and communication for rural tourism in Lorca and mediation with Integral.

Advice:

A la hora de iniciar los trámites de apertura del establecimiento, los empresarios han sido asesorados en temas tales como trámites a seguir con las diferentes administraciones, documentación legal exigida, requisitos necesarios para obtener el certificado de alta en Registro de Empresas y Actividades Turísticas.

 

Brokerage

con

 

INTEGRAL, Society for Rural Development: INTEGRAL

es el nombre del Grupo de Acción Local que actúa en la zona norte de Lorca ya quien la iniciativa comunitaria Leader + (plus) designa para la distribución de los fondos comunitarios.

 

Promotion.

Desde la Concejalía de Turismo, Comercio y Consumo se ha apoyado la promoción del Turismo Rural del Municipio, a sus empresarios ya la Asociación de Turismo Rural de Lorca mediante presencia en ferias genéricas de Turismo como Fitur y específicas de Turismo Rural como INTUR en Valladolid.

 

Information.

Anualmente se elabora un folleto específico de turismo rural que se distribuye en ferias ya través de las diferentes oficinas de turismo de la Región de Murcia.

Comunicación.

 

With regard to advertising, reports are inserted in magazines such as rural tourism, Spain Unknown, etc.. As well as advertising in different media solely related to the supply of rural tourism in the municipality of Lorca.

ACIONES REALIZADAS EN 2009 para los Alojamientos Rurales del Municipio

• Colaboración en la realización y emisión de un reportaje en el programa “Murcia se Mueveâ€� en “Canal Murcia Televisiónâ€� así como emisión durante un mes de un spot publicitario de 20''

• Realización de un reportaje de 6 páginas en la revista España desconocida

• Realización de un reportaje de 4 páginas en la revista Viajar con Hijos

• Diferentes inserciones publicitarias en diversos medios de comunicación

• Realización de un nuevos y actualizado folleto de Turismo Rural con toda la oferta alojativa y de actividades que existe en el municipio.

  Source: Ayuntamiento de Lorca